The Associate of Elected Studies program is a 64 semester hour program. The following ten courses represent 32 hours toward that requirement. Students will take the following sequence of courses.
BUA104 Introduction to Business Management (4)
An introduction to the accelerated college-level business program, providing a contemporary overview of the business environment, reviewing and coaching students in the core skills for success in this program. The business overview comprises study in the current business environments, stressing global entrepreneurial opportunities, management techniques and the management functions of leadership, controlling, planning, and organization. The review and coaching of core skills includes reading for comprehension, time management, techniques for knowledge retention, written communication, teamwork, and test taking skills.
BUA106 Fundamentals of Business and Academic Writing (3)
In this course, students will develop academic and business writing skills. The course will emphasize effective writing and communication skills needed in academic and professional settings. Students will learn to create clear, concise, professional documents for internal and external stakeholders. Legal and ethical standards for business and academic writing, including plagiarism, writing with integrity, and using bias-free language will be covered. Cross-listed as ENG 106.
BUA107 Mathematics for Business Decision Making (4)
This course explores fundamental mathematical techniques necessary for business decision making. Examples will be emphasized and will point to decision making techniques in economics, finance, marketing and other business disciplines.
BUA108 Financial Analysis for Managers (3)
Course Requirement: TAP students in the AES program only. An introduction to finance and accounting. The foundations will be set for understanding financial statements, the accounting process, the time value of money, and basic financial decision-making. Some basic business problem solving will be incorporated into the course material.
BUA204 Business and Professional Communication (3)
The principles and practices of communications as applied to the business world are examined. Topics included are group communication, interviewing, and presentation making. Cross-listed as COM 204. This course fulfills the core requirement in Communication.
BUA207 Small Business Management (3)
A course addressing the goals and problems of small business management, with emphasis on site selection, choice of business type, financing, understanding small business failure, management functions, entrepreneurship qualification, and development of the business plan.
BUA261 Development of American Enterprise (3)
A survey of the development of the American free enterprise system from its beginning to the present. The development of American business values will also be addressed.
BUA263 Social Responsibility for Managers (3)
The course seeks to provide a framework for managers to use in making judgments related to the social responsibility of business. Topics considered include ethics and ethical reasoning, the distinction between ethical and legal behavior, diversity, managerial values, stages of moral development, ethical criteria, and stages of corporate citizenship. Tools for achieving socially responsible behavior within the firm such as codes of ethics, audits, Sarbanes-Oxley, etc. are also considered.
BUA264 Marketing and Consumer Value (3)
Prerequisite: BUA 104; ECO 105. An introduction to the customer-value concept. Students will learn how a firm creates customer value through its value-delivery system, which includes logistics, product and service transformations, marketing and after-sales service, and customer retention. Students will also study how to leverage core competencies within the customer-value system to create and sustain competitive advantage.
ECO105 Principles of Economics (3)
Students will understand how economics can provide a framework for solving social problems through market forces and a role for government. The microeconomics portion of this course deals with consumers and businesses as they interact with markets, and the interrelationships between various markets. The macroeconomics portion of this course focuses on the factors that influence the fluctuations in economic activity and what can be done about them, given our responsibility to others. This course fulfills a core requirement in social science for all majors except Business Administration and Sports and Entertainment Marketing.